To achieve assigned sales targets through lead generation, new customer development, customer follow-up, order conversion, collection, and effective customer relationship management.
Key Responsibilities / KRAs
1. Sales Target Achievement
Achieve assigned monthly and annual sales and revenue targets.
Monitor individual performance against assigned targets.
2. Lead Generation
Generate qualified leads through:
Customer visits
Market research
References
Business directories
Digital platforms
Existing customer references
Other approved sources
3. Customer Follow-Up & Order Conversion
Regularly follow up with prospects and customers.
Follow up on enquiries, quotations, samples, negotiations, and orders.
Convert qualified opportunities into sales.
4. Customer Relationship Management
Maintain regular contact with customers.
Understand customer requirements and provide relevant information.
Develop relationships to generate repeat and long-term business.
5. Customer Complaint Coordination
Receive and communicate customer complaints to the concerned internal department.
Coordinate for timely resolution and provide follow-up to the customer.
6. Market Information
Collect information regarding:
Competitor activities
Market prices
Customer requirements
New products/applications
Market trends
Customer feedback
Report important market information to the reporting manager.
7. Documentation & Reporting
Maintain accurate records of:
Customer visits
Leads
Enquiries
Quotations
Orders
Customer follow-ups
Collections
Customer complaints
Submit daily, weekly, and monthly reports to management within the specified timelines.
